Bibendum, with its expansive and evolving portfolio of wines from producers worldwide, required a refreshed product catalogue to showcase its offerings to clients across the UK, including restaurants, bars, and supermarkets. I was tasked with designing a bold, modern catalogue that would visually stand out while remaining functional and user-friendly.

To meet the brief, I developed a clean, grid-based layout that allowed for multiple products to be presented per page, with key information displayed clearly for quick reference. Additionally, I created two versions: a printed edition and an interactive digital version for online use. This dual approach ensured that the catalogue could be easily accessed and utilized across different platforms, offering both a tactile experience and a dynamic, interactive tool for clients. The final result struck the perfect balance between aesthetic appeal and practical functionality, supporting Bibendum’s marketing efforts in both physical and digital spaces.